OpenAI's Ads Manager example showing a labeled furniture ad within campaign management.

ChatGPT Advertising

Meet customers while they weigh their options.

Put your offer in front of people researching what to buy or who to work with. We help plan, launch and manage ChatGPT ad campaigns, from the message and landing page to measurement and ongoing improvements.

Be there when the question becomes a buying decision.

Your next customer may be comparing products, choosing a supplier or working out how to solve a problem. ChatGPT ads give your business a paid placement below a relevant response.

Start with the customer’s situation.
We organize the campaign around the needs your offer answers, then develop messages that give people a reason to take the next step.
Keep the promise specific.
A relevant product, a useful service or a clear offer gives the ad a job to do. Paying for an ad does not buy a recommendation in ChatGPT’s answer.
OpenAI’s ChatGPT interface showing a backyard-fence conversation with a HarborWest Supply Co. cedar-panel ad beneath the answer.

Turn a promising channel into a focused campaign.

Start with one eligible offer and a customer problem it solves. Agree the budget, destination, tracking and review point before launch, so the first campaign can inform a decision to continue, adjust or stop.

OpenAI Ads Manager menu for creating campaigns, ad groups and ads.
Build around the right intent.
Choose the offer, group related customer needs and prepare campaign settings for the market you want to reach.
Make the message and page work together.
Develop the ad’s headline, copy and imagery, then make sure the destination delivers on the offer and makes the next action easy.
Launch, review and refine.
Check eligibility and account readiness, submit the campaign for review, and use delivery and conversion data to guide changes after approval.

Find out what happens after the click.

Traffic is only useful if it moves your business forward. We define the actions that matter before launch, connect the available tracking, and review campaign activity alongside what happens on your website.

For a service business, that may mean qualified inquiries. For a retailer, it may mean purchases. Those signals help us decide which messages, destinations and budget choices deserve another test.

Ad activity

Impressions, clicks & spend

Website actions

Inquiries, bookings & purchases

Business value

Lead quality, customers & revenue

Use what you learn to improve the next campaign.

Know what your first campaign includes.

An agreed campaign objective, media budget, creative and landing-page plan, plus the setup, management and reporting your campaign needs. You own the advertiser account; we guide setup and work through the access you provide.

Before committing to a campaign.

Can we start advertising in ChatGPT now?

Self-service Ads Manager is available to US advertisers. Your business still needs to complete account setup and verification, and ads must pass review. We check your offer and account requirements before planning a launch.

What does setup and ongoing management include?

We help define the objective, prepare the campaign, arrange account access and measurement, and manage delivery after approval. Ongoing work includes reviewing performance and refining the agreed settings and creative. Your scope identifies the deliverables, reporting and decisions that need your approval.

Who owns the account, and is ad spend separate?

You own the advertiser account and provide the access needed for us to manage it. The media budget is separate from AV Social Strategies’ management fee. We identify any additional creative, landing-page or measurement work before you commit.

Are creative and landing-page work included?

We can prepare messaging and imagery and build or improve the destination page. The proposal specifies what is included, what can be reused and who approves and publishes it. Campaign management does not automatically include a website rebuild.

Does paying control ChatGPT’s answers or exact ad placements?

No. Ads are separate from ChatGPT’s responses and do not buy an organic recommendation. Campaign context helps guide relevance but does not guarantee a specific conversation or placement. Advertisers do not receive people’s private chats.

How will we know whether the campaign is working?

We review impressions, clicks and spend alongside tracked website actions. Conversion reporting depends on measurement being configured. We also consider lead quality or sales data where available, so the next decision reflects more than traffic alone.

Can cannabis brands advertise their products?

OpenAI’s advertising policies prohibit intoxicating cannabis and THC products. For cannabis product campaigns, we can discuss eligible Jane menu merchandising and Jane Gold opportunities instead.

Not sure what you need?

Start with what may be preventing your website and connected systems from producing better business outcomes. See these questions applied to dispensary websites in our Five Revenue Killers walkthrough.

Explore the dispensary walkthrough

Ready to put ChatGPT ads to work for your business?

Bring us the offer you want to promote and the customers you want to reach. We’ll help shape a focused campaign around both.

What we’ll discuss

We’ll discuss your offer, target market, media budget, website and the actions that make a campaign worthwhile.

Discuss ChatGPT advertising

We’ll confirm eligibility and account readiness, then outline the campaign, creative and measurement your launch needs.