Technical SEO
A useful service page cannot win customers if search engines cannot index it or old links lead nowhere. We find and fix technical SEO issues affecting your important pages, then check that buyers can reach them and take action.
A redesign should preserve the routes customers and search engines already use. We plan redirects, internal links and indexing checks around your new site so important pages remain reachable after the move.
Review access and indexing signals alongside the website structure. Separate pages that should be found from URLs that serve a different purpose.
Map changed URLs to relevant destinations, implement agreed redirects and resolve conflicting page versions. Check the links and templates that use those addresses so the customer can continue to the right information.
Prioritize by affected pages, business importance and effort. We implement the agreed fixes, coordinate changes owned by your team and verify the work before release.
Your team receives the affected URLs, prioritized changes and a record of the checks performed.
Each recommendation explains why it matters, who needs to act and how to check the result.
Sample technical handoff
A prospect follows a link saved before your redesign. The service still exists, so the old address should take them to its relevant replacement.
We supported the move from Blaze to Sweed, then Sweed 1.0 to 2.0. URL redirects, sitemaps, catalog improvements and analytics were part of the work, followed by support after the migrations.
Read the case study
We can implement agreed technical fixes or coordinate with your existing developer. Before work begins, we assign ownership for each change. You receive the affected URLs, requirements and checks needed to complete work handled by another provider.
Depending on the issue, we may need access to your website, Search Console, analytics or hosting, plus a contact for your developer. We confirm what is necessary for the agreed work and use delegated access where the platform supports it.
We repeat the relevant checks after implementation: redirects and response codes, internal links, indexing settings and affected customer actions. We document what changed and any remaining issues. Removing a technical obstacle does not guarantee that a search engine will index or rank the page.
Performance is one part of technical SEO. This work also examines access, indexing, duplicate URLs and site structure. Focused speed work has its own scope when loading or responsiveness is the main problem.
A tool report is a starting point. We verify the findings and prioritize what matters for the website and business. Some flags are low impact, intentional or outside the agreed scope.
Start with what may be preventing your website and connected systems from producing better business outcomes. See these questions applied to dispensary websites in our Five Revenue Killers walkthrough.
Identify the broken links, indexing problems or migration risks affecting your important pages.
Share priority pages, known findings, planned changes and who can implement fixes.
Discuss technical SEOWe’ll discuss what needs investigating and how recommendations can become practical changes.