Google Ads

Reach buyers when they search.

Be there when a buyer is actively looking for what you sell. We launch and manage Google Ads campaigns, build a relevant path to inquiry and use conversion data and sales feedback to focus your spending.

Pay to reach the right searches.

A click is only useful when the person behind it could become a customer. We build your campaign around the services, products and markets you want to grow.

Separate campaigns by offer and buying intent so each search leads to a relevant ad. We refine keywords, locations and exclusions to focus your budget on people you can serve.

Make the landing page keep the promise.

The ad earns the click. The page needs to earn the next step.

We align the message, offer and inquiry path so visitors can quickly understand why your business fits their needs. Landing-page work is defined alongside the campaign, before launch.

  • An offer that matches the search
  • Proof that helps buyers decide
  • A clear way to get in touch
POSRG’s business e-waste recycling and ITAD page, designed and built by AV Social, showing the service offer and project inquiry action.

Measure what happens after the click.

Traffic alone doesn’t tell you whether your ads are helping the business. We check conversion tracking before launch and review the campaign against the actions that matter.

Search terms, inquiries and purchase information help guide the next adjustment. Where your team can share lead quality, we use that feedback to refine targeting, messaging and the landing page.

Campaign delivery with clear responsibilities.

We handle the campaign setup, launch and ongoing management included in your engagement. Before work begins, we confirm the media budget, landing-page and creative work, reporting, and who responds to incoming inquiries.

We managed summer Google Ads around outdoor rentals, refining searches, geography and the booking path. When the season changed, the campaigns and landing page shifted to indoor events.

The business reported more than $75,000 in 2026 seasonal revenue, compared with a previous average of $40,000. This is total business revenue, not revenue attributed solely to ads.

Read the case study
Best Bounce indoor rental page with inflatable options for events.

Before committing to a campaign.

What does campaign management include?

We set up, launch, manage and optimize the campaigns in your engagement. That can include keyword and search-term reviews, targeting, ad copy, budget adjustments and reporting. Before starting, we agree which campaigns we manage and which changes need your approval.

Is ad spend separate from your management fee?

Yes. The media budget pays for advertising on Google; our fee covers the agreed management work. We identify any separate creative, landing-page or tracking work in the proposal so you can see the costs before committing.

Can you build or improve our landing pages?

Yes. We can improve an existing page or build a dedicated landing page around the offer. We agree the copy, design, development and tracking work separately from campaign management, including who approves and publishes the page.

What needs to be ready before campaigns launch?

We need an eligible offer, agreed markets and budget, account access, approved ads and a working destination. We check the inquiry or purchase path and conversion tracking, and confirm who on your team will respond to leads.

How do we judge whether the ads work?

Agree the desired action and measurement first. Review campaign activity alongside lead quality or purchase information where available, rather than treating every conversion as equivalent.

Can every product advertise?

No. Google applies product, destination and market restrictions. We check the actual offer and account requirements before agreeing a campaign.

Which customer searches should your campaign reach?

Connect the searches you want to reach with a relevant offer and a clear next step on your website.

What we’ll discuss

Share your offer, target markets, budget, landing page and intended customer action.

Discuss Google Ads

We’ll discuss campaign fit, landing-page readiness and how to evaluate a focused test.